From May 12 to 18 it is National Women’s Health Week.
As the saying goes, behind every great company there is a great woman. Or should we say, a lot of great women.
Nearly 4 out of 10 companies in the US They are owned by women. These women-owned businesses employ more than 12 million people and generate $2.7 trillion a year in revenue. And the number of women-owned businesses is increasing.
In fact, that number increased at nearly double the rate of men-owned businesses between 2019 and 2023. And businesses owned by Black and Latina women increased at an even greater rate compared to all women-owned businesses.
Read: Meet the badass women supporting other women on their health journey >>
Women continue to be the driving force behind some of the most essential and innovative products to date (cheers to birth control pills and antifungal medications!). And the same goes for products designed for women’s health and well-being. From non-toxic tampons to organic tinted moisturizers, here are some great female-founded brands you should know about.
LOLA for healthier menstrual products
Menstruation products without dyes or toxins? Yes please. Alex Friedman and Jordana Kier found LOLA to bring a healthier version of tampons to the masses. However, the company did not limit itself to tampons. They sell sanitary pads, washable menstrual underwear, and sexual wellness products, including an adorable mini vibrator. All LOLA products are made without chemicals, dyes, fragrances, chlorine or synthetic fibers and are gynecologist approved. Also interesting: you can buy menstrual products and condoms on the website to donate them to people in need through YoSupport the girls.
Asutra to relieve muscle pain approved by Venus Williams
You know you’re doing something right when tennis legend Venus Williams likes your products so much that she becomes co-owner and global brand manager of your company. asura Owner and CEO Stephanie Morimoto also started as a customer before purchasing the personal care products company in 2018. From aromatherapy to skin care to sleep, all products are made from organic plants, essential oils and minerals such as magnesium and are reviewed by an advisory board. . Asutra’s popular (and “Venus’ favorite”) line includes lotions and body sprays with magnesium and capsaicin, an FDA-approved pain reliever from chili peppers, for minor pain.
Read: Much ado about magnesium >>
Schmidt’s deodorant to improve body odor
If you are a fan of natural deodorants, you will have heard of Schmidt …or at least he took the cap off a stick at the supermarket to see if he liked the smell. If that’s the case, you probably bought it because even though the label says “bergamot and lime” (and you don’t even know what bergamot is) you want it in your armpits. This was probably what founder Jaime Schmidt had in mind when he started making natural products in his kitchen in 2010. She was pregnant at the time and wanted to create a chemical-free deodorant that smelled great and actually worked. The rest is armpit history. You can purchase the certified natural, vegan, and cruelty-free deodorant at big box stores in the U.S. The sweet smell of success includes blends like cactus blossom and pear, and grapefruit and apricot.
Moxie Fitness Clothing for Bladder Leaks
Finding time and energy to exercise is hard enough. But wondering if you’re going to pee a little (or a lot) every time you jog or jump is a good reason to skip the gym. It was squats that led CrossFit trainer and veteran Holly Mosack to start a line of leggings, capris and shorts that help prevent urinary incontinence leaks from ruining your routine. Moxie Fitness Apparel’s design wicks fluid into the middle absorbent barrier, trapping urine and keeping skin dry. The panties are available in different colors and prints (camouflage, of course) and maternity sizes. Each pair holds 8 teaspoons of urine. Bring on the squats.
Read: What you need to know about urinary incontinence >>
The Honest Company for Jessica Alba’s organic makeup
Truth: Actress Jessica Alba has incredible skin. Sure, she could be genetic, but she attributes her Instagram filter face to products from The honest company founded in 2012. Anyway, basically, the company makes organic and non-toxic products, including skin care and makeup for all skin types. The cosmetics are made with ingredients of natural origin, which means they do not contain sulfates or other irritating additives that can cause allergies or breakouts. Some products are more like a farmers market list: carrots, kale, apple extract, and lemons. More power for the product if it helps your skin.
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